Speaker at DDMA Email Summit

Embrace email in an omnichannel world

At the Data Driven Marketing Association (DDMA) Email Summit, Faas Broersma spoke about Marketing Automation and what the architectural role is of each application in the landscape. He presented this via a case from Nextail, together with Eva Dekker.


What is DDMA Email Summit?

DDMA Email Summit is a yearly event for email marketeers. Trends, developments, benchmarks, workshops and interesting keynotes. More then 350 enthusiastic email marketeers gather together in Pakhuis de Zwijger in Amsterdam. Companies that presented cases are for example Samsung, KPN and ACM.


What is Nextail?

Nextail is the “omnichannel shared service center” from Blokker Holding. Blokker Holding has various retail formulas, like Blokker, Leen Bakker, Bart Smit, Intertoys, Xenos and Cook&Co. Nextail operates in the Netherlands, Belgium and Germany.


Broersma Consulting

Via the download button below you can download the presentation (in Dutch). If you have any questions or want to discuss this further, we are happy to talk. You can reach us via faas.broersma@broersma-consulting.com or call us at +31 6 11 59 66 22.


Click for more information about the DDMA Email Summit here.


email summit